ROTTERDAM, 3 October 2026 – Woonmall Alexandrium is celebrating its 30th anniversary with more than six weeks of activities, including a temporary indoor ice rink, live music, baking workshops and home-themed curling. The anniversary programme runs until 15 November, while visitors can also enter a competition for eight shopping vouchers worth a combined €30,000.
Image: Woonmall Alexandrium is celebrating its 30th anniversary with more than six weeks of events, including free ice skating from 17 October. Image: Woonmall Alexandrium.
Anniversary programme runs into November
The celebrations form part of this year's October Home Month (Oktober Woonmaand), traditionally a period when furniture and interior stores present new collections and home inspiration. Woonmall Alexandrium is stretching the programme well beyond October, with activities running from 1 October through Sunday 15 November.
The shopping centre says the anniversary programme combines its regular home and interior focus with entertainment spread across several weekends. Woonmall Alexandrium currently has more than 55 shops specialising in furniture, interiors and home products.
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Free skating inside the Woonmall
The most unusual addition arrives on 17 October, when a temporary ice rink opens inside Woonmall Alexandrium. Visitors will be able to skate free of charge during the anniversary period.
There will also be special sessions of wooncurling, or home-themed curling. Instead of traditional curling stones, participants send pouffes and footstools sliding across the ice. Figure-skating clinics are also planned.
Baking, music and indoor greenery
The anniversary calendar changes from weekend to weekend. It starts on 4 October with De Bakkamer, where visitors can make and decorate cupcakes under the guidance of a television chef and master pastry chef.
On 10 and 11 October, the Woonmall becomes a small concert venue during the Bankhangconcert, with live music performed inside the shopping centre. A separate Green Weekend will focus on plants in the home and personal advice about indoor greenery.
The full timetable has not been included in the announcement, so it is worth checking the Woonmall Alexandrium website before visiting for a specific activity.
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€30,000 in shopping vouchers
The anniversary also comes with a competition offering eight shopping vouchers with a total value of €30,000. To enter, visitors need to submit a favourite story connected to their home together with proof of purchase from one of the Woonmall's shops.
There is a nostalgic twist: the receipt does not have to be recent. According to Woonmall Alexandrium, purchases made at any point during the shopping centre's 30-year history can be used as proof of purchase.
The winners will be announced during the final anniversary weekend on Sunday 15 November.
Thirty years of Woonmall Alexandrium
Woonmall Alexandrium chairman Fred Breedveld described the anniversary as a milestone the centre wants to celebrate with its visitors.
“Thirty years of Woonmall Alexandrium is a milestone that we are delighted to celebrate with our visitors. With the new collections and more than seven weeks of activities, there is always another reason to come inside.”
The anniversary campaign runs until 15 November. The complete programme, competition conditions and current information are available at woonmallalexandrium.nl.
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