Work with RotterdamStyle
RotterdamStyle is an English-language platform about life, culture, events and local stories in Rotterdam. Since 2015, it has helped international residents, long-stay visitors and curious locals discover what is happening in the city.
Interested in reaching English-speaking audiences in Rotterdam? Request the RotterdamStyle media kit or send a short message about your campaign, event or organisation.
Reach people who want to understand Rotterdam
RotterdamStyle reaches people who are actively looking for things to do, places to visit, events to attend and ways to feel more connected to the city. The audience is not just browsing. They are planning, comparing, deciding and exploring.
- expats living in Rotterdam
- international professionals
- long-stay visitors
- students and newcomers
- culture lovers
- people looking for events, restaurants, neighbourhoods and practical city information
Why partner with RotterdamStyle?
Many platforms cover Rotterdam in Dutch. RotterdamStyle helps brands and organisations reach the people who need the story in English.
- English-language focus
- Rotterdam-specific audience
- founded in 2015
- strong local editorial angle
- practical and cultural content
- useful for events, hospitality, arts, leisure, tourism, education and local services
- founder-led, flexible and personal
Partnership options
Sponsored articles
For brands, venues, restaurants, festivals, exhibitions, local businesses and cultural organisations.
- professionally written English article
- editorial tone adapted to RotterdamStyle
- SEO-friendly structure
- relevant internal links where possible
- optional image placement
- article remains live on the site
Event coverage
For concerts, exhibitions, festivals, theatre, food events, openings and city events.
Include:
- event preview
- practical event details
- venue/location context
- optional newsletter/social inclusion
- suitable for recurring or one-off events
Display advertising
For ongoing visibility.
- banner placements
- campaign periods
- relevant pages or site-wide visibility
- suitable for local services, events, restaurants, cultural venues and tourism-related brands
Content partnerships
For bigger campaigns.
- article series
- neighbourhood campaigns
- cultural routes
- festival guides
- sponsored city guides
- custom editorial projects
Content creation services
- English copywriting
- SEO articles
- press release rewrites
- event texts
- landing pages
- campaign copy
- content strategy
Newsletter placements (coming soon)
For campaigns that need direct visibility.
- feature in weekly or special newsletter
- short editorial-style mention
- useful for events, openings, seasonal campaigns and announcements
RotterdamStyle is published by Bryan van Putten, a marketing and communication professional with 20 years of experience. Bryan is originally from Aruba, and has been living in the Netherlands since 2004. For partners who need more than publication, content creation and campaign support can also be arranged.
Who this is for
- restaurants and bars
- theatres and venues
- museums and galleries
- festivals
- hotels
- tourism organisations
- local service providers
- education providers
- cultural foundations
- PR and marketing agencies
- city initiatives
What RotterdamStyle can help with
- promote an event to English-speaking audiences
- introduce a new restaurant, venue or concept
- explain a local service clearly in English
- drive awareness for a cultural campaign
- reach international residents in Rotterdam
- support SEO with relevant English content
- turn a Dutch press release into a readable English article
- build visibility beyond social media
Editorial approach
RotterdamStyle works best when sponsored content feels useful, readable and relevant. The goal is not to publish empty promotion, but to help readers understand why something is worth their attention.
- Articles are written in clear English
- Promotional language is toned down
- Content must be useful to readers
- Sponsored content should still feel like RotterdamStyle
- Factual information must be provided by the partner
- RotterdamStyle may edit copy for clarity, tone and quality
