Rotterdam's new Culture Plan focuses on inclusion

Rotterdam's new Culture Plan focuses on inclusion

ROTTERDAM, 25 September 2024 – The Rotterdam municipal government has approved the 2025-2028 Culture Plan, which aims to enhance cultural outreach and spread artistic engagement across the city. This decision comes after extensive assessments by an advisory committee.

Rotterdam adopts new culture plan for 2025-2028

The Rotterdam municipal council has largely embraced the recommendations from the advisory committee’s report, titled “Verandering Verankerd” (Change Anchored), in the formation of its Culture Plan for 2025-2028. Councillor Said Kasmi, responsible for Education, Culture, and Events, commented on the goals set out in the framework: “In our policy document ‘Van onschatbare waarde; Uitgangspuntennota voor het Rotterdamse cultuurbeleid 2025-2028’, we committed to bringing art and culture to all Rotterdammers. This Culture Plan is the detailed implementation of that ambition.”

Between 1 December 2023 and 1 February 2024, cultural institutions were invited to submit funding applications under the new Culture Plan. A total of 140 organisations applied for grants, including 46 new applicants. An advisory committee, led by chairwoman Mei Li Vos, evaluated the proposals over several months. The final advisory report, titled “Verandering Verankerd”, was submitted to the city council in June 2024 following hearings with the applicants.

The Rotterdam Cultural Foundation

In addition to applications for the broader 2025-2028 Culture Plan, eight major cultural institutions that form the Rotterdamse Culturele Basis (Rotterdam Cultural Foundation, RCB) submitted multi-year funding requests. While the committee reviewed their proposals, no advice was given on the actual subsidy amounts.

Advisory guidelines

The advisory committee’s recommendations, as well as the council’s decisions, followed core principles established by the municipal council. These principles focused on maintaining continuity where possible and making necessary adjustments where required. Each application was assessed based on its artistic and cultural value to the city, as well as its adherence to key codes, including the Fair Practice Code, the Code of Diversity & Inclusion, and the Governance Code Culture. Operational quality and budget feasibility were also closely examined.

City council decision

The Rotterdam municipal government has adopted both the positive and negative recommendations of the advisory committee. However, in four instances, the council deviated from the advice to make necessary technical adjustments in favour of applicants. The council acknowledged the changes the committee sought to bring about and agreed that the proposed measures would foster a more inclusive and diverse cultural sector, with increased outreach across Rotterdam. The new plan also emphasises a broad understanding of culture that recognises its social value.

Expanding the cultural sector

Councillor Kasmi expressed his satisfaction with the adopted plan, stating: “By following this advice, we will see the expansion of the sector, increased reach and distribution of cultural activities, and the continuation of policies we are pleased with. Over the coming years, we will work alongside institutions to ensure a resilient and future-proof cultural sector that contributes to an inclusive and innovative city.”

Challenges in cultural transition

Despite the approval, the council recognises the challenges faced by the cultural sector. The number of institutions seeking financial support has steadily increased with each new cultural plan, while the total available budget has not grown proportionately. Councillor Kasmi acknowledged the difficulties this presents, stating: “We see this struggle not only in Rotterdam but also in other cities and at the national level. We need to move towards a more inclusive and resilient cultural sector, with room for research and development.”

In Rotterdam, a think tank has been established to provide advice, both solicited and unsolicited, on these challenges. In 2025, international experts from the IABx are expected to convene and deliver further advice to the municipal council on the cultural transition goals.

Key figures from the Culture Plan 2025-2028

The total annual budget for the Culture Plan 2025-2028 is set at €101.25 million, with €52.75 million allocated to the eight RCB institutions, including the Rotterdams Philharmonisch Orkest, Theater Rotterdam, and Museum Boijmans van Beuningen. In total, 107 cultural institutions, including the RCB, are included in the plan, with a total of 140 applying for support.

Newcomers to the plan account for 46 of the applications, collectively requesting nearly €8.4 million. Of these, 23 institutions are receiving support from the Culture Plan for the first time. Nine organisations that received subsidies under the current plan will no longer receive funding.

Record attendance at Baroeg Open Air 2024

Record attendance at Baroeg Open Air 2024

ROTTERDAM, 16 September 2024 – More than 10,000 visitors attended Baroeg Open Air at Rotterdam’s Zuiderpark this year. Volunteers worked tirelessly to ensure a smooth event, which combined a mix of local, national, and international music acts.

Record number of visitors attend Baroeg Open Air

The 15th edition of Baroeg Open Air took place on Saturday, 14 September, at Zuiderpark in Rotterdam. The event, which showcases alternative and heavy music, saw a record attendance of over 10,000 people. The audience was treated to a wide variety of performances, ranging from guitar-based bands to electronic acts, creating a diverse and dynamic atmosphere.

Despite unpredictable weather conditions leading up to the event, the mood remained positive, supported by a large team of over 300 volunteers. These volunteers played a crucial role in both setting up and running the festival. Their efforts ensured that attendees were promptly served at the various stands, with most areas operating smoothly, although some delays were noted at the food stalls.

Volunteers essential to event success

With more than 300 volunteers involved this year, a record number for the festival, Baroeg Open Air relied heavily on their contribution. These volunteers spent the week leading up to the event setting up the necessary infrastructure, often working through unfavourable weather. On the day itself, they were responsible for handling logistics, ticketing, and customer service at all points of sale.

After the festival, volunteers began the process of dismantling the event, which will take several days to complete. Without their help, the event could not have been held on such a scale, especially given the low ticket and drink prices that the festival aims to maintain.

A diverse musical lineup

This year’s lineup offered a range of performances across multiple stages, including the ‘Jupiler Stage,’ ‘Puppi’s Playground,’ the ‘Electronic Stage,’ and ‘Stroomstoot.’ The inclusion of both guitar-focused bands and alternative electronic acts is a distinctive feature of the festival, and one that attracted a broad audience, each enjoying their preferred style of music.

Leon van Rijnsbergen, director and programmer of Baroeg Open Air, expressed his satisfaction with the turnout and atmosphere, saying, “We are pleased with the high attendance and the enthusiastic responses. Although we managed to avoid long queues at the entrance, token machines, and bars, the lines at the food stalls were longer than expected, and we will address this issue next year. The festival has evolved over the years, with improvements in facilities and an increased budget for programming.”

Looking ahead to 2025

Baroeg Open Air is already planning its next edition, which is scheduled for Saturday, 13 September 2025. The festival will once again be held in Zuiderpark, with tickets going on sale soon. The first 1,000 Early Bird tickets will be available via the official website.

Location and directions

Baroeg Open Air is held at Zuiderpark, a large green space in the southern part of Rotterdam. The park is easily accessible by public transport, with nearby metro stations and bus stops. Visitors can also cycle to the park, with several bike racks available at the entrances. Parking is limited in the area, so public transport is recommended.

Historic pocket watch finds new home at Museum Rotterdam

Historic pocket watch finds new home at Museum Rotterdam

ROTTERDAM, 27 August – A pocket watch with a remarkable wartime story has been donated to Museum Rotterdam by the grandchildren of Jewish Rotterdammer Alfred Overstrijd. The watch, made in 1910, is now on display at Museum Rotterdam '40-'45 NU.

Pocket watch with wartime history donated to Museum Rotterdam

The grandchildren of Alfred Overstrijd, a Jewish Rotterdam-born watchmaker, have donated a pocket watch he crafted in 1910 to Museum Rotterdam. The watch, created for Alfred's brother, Louis, is connected to a dramatic wartime story. Both brothers were arrested, deported, and murdered by the Nazis, and the watch disappeared during this time. After more than 80 years, it found its way back to the family. Now, the engraved pocket watch can be viewed at Museum Rotterdam '40-'45 NU, located at Coolhaven 375.

The journey of the pocket watch

Alfred and Louis's father, André David Overstrijd (1857-1938), founded a watch shop on Hoogstraat in Rotterdam. The brothers were expected to continue in the family business. During his studies to become a watchmaker in Switzerland, Alfred André (1887-1943) crafted the pocket watch as a final project. He gifted this watch to his brother, Louis David (1892-1944), on his 18th birthday on 13 January 1910.

During World War II, both brothers were arrested, deported, and killed, and the watch vanished. In 1944, Belgian farmer Gustave Janssens (1888-1976) discovered the watch in his field in Molenstede-Diest. It is believed that a German soldier, quartered with him, lost it while in the field. Recognising the inscription and suspecting the watch was stolen, Janssens decided to hide it.

Gustave was never able to trace the original owner. Decades later, his grandson, Pieter Janssens, rediscovered the watch and used the internet to search for the name Overstrijd. This search led him to the Jewish Heritage Rotterdam (Joods Erfgoed Rotterdam) website. With the help of historian Rob Snijders from the site, the descendants were found, and the watch was returned to the family in 2022.

Richard (1954), Joyce (1951), and Monique (1949), the grandchildren of Alfred Overstrijd, were unaware of the watch's existence and were emotionally moved when they received their late grandfather's watch.

Rob Noordhoek of Museum Rotterdam receives the pocket watch from the family.Rob Noordhoek of Museum Rotterdam receives the pocket watch from the family.

Donation to Museum Rotterdam

In autumn 2023, Alfred Overstrijd's grandchildren decided together to donate the pocket watch to a museum dedicated to World War II history, freedom, and education. “The choice fell on Museum Rotterdam because of the evident expertise and enthusiasm, combined with a personal touch,” explained Richard van Ameijden. “The fact that Alfred and Louis were from Rotterdam makes the connection even deeper.”

Rob Noordhoek, a curator at Museum Rotterdam, expressed his gratitude for the family's donation: “At Museum Rotterdam, we have Rotterdam timepieces from all eras in our collection, including pieces from the Overstrijd family. The personal, dramatic story and the extraordinary journey of this pocket watch add an emotional layer. It holds cultural and historical significance and tells a family story and bears witness to the inhumane persecution of the Jewish community in Rotterdam. It also shows how ordinary people, like the Belgian farmer and his grandson, try to do what is right.”

The watch

The pocket watch was crafted 114 years ago by Alfred during his studies at the watchmaking school in Neuchâtel, Switzerland, as a gift for his brother Louis's 18th birthday. It is a 'montre-école,' a high-quality ‘school’ pocket watch traditionally made as a demonstration of skill. The inscription reads: “Neufchâteau 1910, A.A. Overstrijd, pour mon frère Louis”.

The discovery and return of the pocket watch to Rotterdam is a remarkable wartime story. It was a pleasant surprise for all involved that the watch, after 114 years, still functions correctly.

Museum Rotterdam also holds other Overstrijd timepieces in its collection, including a clock on a green marble base from around 1900 and a silver pocket watch from 1910-1930. The enamel dial of the pocket watch bears the initials A.D. Overstrijd, referring to Alfred and Louis’s father, the founder of the watch shop on Hoogstraat in Rotterdam. “It is very special to us that there will soon be three timepieces from our family in the Museum Rotterdam collection, reunited in the birthplace of our parents and the brothers Alfred and Louis,” said grandson Richard van Ameijden.

Inside view of Alfred Overstrijd's pocket watch. Credit: Inez SmitInside view of Alfred Overstrijd's pocket watch. Credit: Inez Smit

Visiting Museum Rotterdam '40-'45 NU

Museum Rotterdam '40-'45 NU is currently the public and educational venue for the museum, located at Coolhaven. The focus is on the Second World War and the May 1940 bombing. The museum also aims to increase its visibility in the city through activities such as lending items from its collection, educational programmes, lectures, city walks, and presentations.

The museum is also working on developing a new city museum, a place where Rotterdam's heritage is preserved, shared, and brought to life, inspiring and connecting people. Together with the municipality of Rotterdam, a permanent location is being sought for the new museum.

Directions to Museum Rotterdam '40-'45 NU

Museum Rotterdam '40-'45 NU is located at Coolhaven 375, easily accessible by metro and tram. The Coolhaven area, named after the nearby harbour, is in the Delfshaven district, known for its historic character and canals.

Rotterdam’s Iwan Smit creates Duvel glass for offline talks

Rotterdam’s Iwan Smit creates Duvel glass for offline talks

ROTTERDAM, 22 August 2024 – Renowned Rotterdam-based artist Iwan Smit collaborates with Belgian brewery Duvel on a new series of limited edition glasses, designed to foster real-world connections in a digital age. The glasses feature unique designs inspired by common online dating questions and will be available from September.

In a world increasingly dominated by digital interactions, Rotterdam artist Iwan Smit has teamed up with Duvel to create a pair of limited edition glasses aimed at encouraging face-to-face conversations. The designs, which include motifs of mythical cats and bold dogs, are intended as icebreakers, drawing inspiration from a common question in the online dating scene: “Are you a dog or a cat person?”

Smit, known for his striking work, including pieces featured in the Boijmans van Beuningen museum, sought to create something that would bring people together in the real world. He explained, “While sitting in a pub for inspiration, I noticed many people around me engrossed in their phones. It led me to wonder whether we still ask each other these kinds of questions in person. The glass designs are meant to spark conversations, ideally over a beer.”

New Duvel Stamtafel at Bar Bokaal in Rotterdam

As part of this initiative, Duvel will be setting up special tables, known as “Stamtafels,” in various pubs across the Netherlands, including Rotterdam's Bar Bokaal. These tables will be equipped with phone boxes, conversation starters, and intimate lighting, creating an ideal setting for a first date, a chat with an old friend, or meeting new people. The intention behind these spaces is to provide a setting that facilitates genuine, offline connections, with the new designer glasses serving as a helpful tool in breaking the ice.

A dream realised for Iwan Smit

Smit has long admired Duvel’s tradition of collaborating with artists, a tradition that has seen contributions from creatives like Piet Parra and Franky Sticks. Smit shared his excitement about joining this prestigious list, especially as the colours and little devils in his design pay homage to Parra’s previous work. Smit’s journey with Duvel began years ago when he first encountered Parra’s glass design as a student at the Grafisch Lyceum. Now, he adds his own personal touch to this iconic collection.

Duvel’s commitment to accessible art

Since 2017, Duvel has provided a platform for artists to showcase their work through limited edition glass designs. The brewery's mission is to make art accessible to a wider audience, and these glasses, available in limited quantities, have become collectible items. Each year, Duvel offers artists complete creative freedom, ensuring that the resulting glasses reflect the unique style and personality of each designer.

Where to find a Duvel Stamtafel in Rotterdam: Bar Bokaal

In Rotterdam, Duvel has selected Bar Bokaal as the location for their Stamtafel. Situated in the heart of the city, Bar Bokaal is a vibrant spot known for its lively nightlife and diverse culinary scene. The Duvel Stamtafel here offers an inviting atmosphere, ideal for both locals and visitors who are looking to enjoy a meaningful conversation over a beer.

Popunie launches crowdfunding for Rotterdam pop book

Popunie launches crowdfunding for Rotterdam pop book

ROTTERDAM, 19 August 2024 – A new book aims to chronicle 70 years of Rotterdam's pop music scene, and the Popunie is seeking community support to make it happen. A crowdfunding campaign has been launched to fund the publication of “Rotterdam Popstad.”

New book to document 70 years of Rotterdam pop music

A crowdfunding campaign has been launched by the Popunie to publish “Rotterdam Popstad,” a book that aims to document over 70 years of pop music history in Rotterdam. The publication is set to cover the city's musical evolution from the 1950s to the present, capturing stories, events, and the cultural impact of local artists, venues, festivals, and industry figures over the decades.

The book is planned as a comprehensive reference of more than 400 pages, providing an in-depth look at the unique contributions of Rotterdam to the broader Dutch pop scene. With its release, the Popunie seeks to create a definitive account that reflects the city's rich musical heritage, offering insights and preserving memories that might otherwise fade.

Importance of Rotterdam in the Dutch pop scene

Rotterdam has long held a distinctive position within the Dutch pop music landscape. Since the emergence of pop music in the 1950s, the city has been recognised for its pioneering role, marked by influential artists, popular songs, vibrant music venues, festivals, and a dynamic music industry. “Rotterdam Popstad” aims to fully document this story, serving as a cultural and historical record that honours the city's unique role and inspires future generations.

The book is seen as essential in capturing moments and developments that have shaped Rotterdam's music scene, from early pop acts to contemporary innovators, ensuring these stories are preserved for both current fans and future enthusiasts.

Popunie launches crowdfunding for Rotterdam pop bookPopunie launches crowdfunding for Rotterdam pop book

The Popunie and 'Rotterdam Popstad'

The project is spearheaded by the Popunie, an organisation that has been supporting the Rotterdam and South Holland pop music sectors since 1985. “Rotterdam Popstad” is an initiative by Martin Scheijgrond, Popunie’s director, and has been authored by Remko van Bork. Van Bork, a dedicated musicologist, writer, researcher, and musician, has spent the past five years compiling the book. His expertise, along with the contributions of many others, promises a publication that truly captures the depth and diversity of Rotterdam’s pop music history.

Crowdfunding campaign underway

Despite the book being completed, additional funding is required to finalise its production and distribution. The Popunie is aiming to raise €20,000 through a crowdfunding campaign on Voordekunst. The funds will be used for design, printing, and promotion of the book, as well as to organise a launch event with an accompanying exhibition. The campaign also seeks to engage the community directly in the project, allowing music enthusiasts to contribute to the preservation of Rotterdam's musical heritage.

Supporters of the campaign will have the opportunity to receive various exclusive rewards, including mention in the book, special guest tickets to the presentation event at Theater Zuidplein, guided tours of notable music locations in Rotterdam, and exclusive access to the exhibition.

Planned release timeline

The crowdfunding campaign runs from August to September 2024. Once the funding target is reached, the printing process will begin in October, with the aim to launch the book at the Rotterdam Music Awards at Theater Zuidplein in December. An exhibition celebrating the book and the broader Rotterdam music scene is planned for January 2025, coinciding with the 40th anniversary of the Popunie. By late 2024 or early 2025, the book is expected to be available in shops and online.

How to find the launch event

The book's launch will be celebrated with a special event at Theater Zuidplein, located in the dynamic and culturally rich area of Rotterdam-Zuid. The area is easily accessible by public transport, with bus and metro connections available from Rotterdam Central Station. Visitors can also reach the venue by car, with ample parking in the vicinity. 

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