Montell Jordan

BIRD, Annabel & The Grapevyne present: Montell Jordan

"This Is How We Do It" in 010! On March 11, none other than Montell Jordan is coming to Rotterdam. The American R&B star and hitmaker behind the legendary track This Is How We Do It is bringing his undeniable ‘90s vibe to the Maasstad.

On Tuesday, March 11, Montell Jordan will take the stage at Annabel in Rotterdam. But Montell Jordan is more than just a one-hit wonder. As a pioneer of R&B and sampling culture, he seamlessly blends old-school grooves with modern influences. With his recognizable voice, funky beats, and effortless charisma, he still commands the stage like no other.

Few artists can say they've had a successful hip-hop and R&B career before transitioning into preaching, but for Montell Jordan, that's reality. It all started in 1995 when he signed with the iconic Def Jam Records. Shortly after, he dropped his debut single This Is How We Do It—the title track of his first album and an instant worldwide hit. As Def Jam's first-ever R&B release, the song conquered charts globally, topping the Billboard Hot 100, Hot R&B/Hip-Hop Songs, and U.S. Rhythmic Charts.

Montell Jordan remains an artist who bridges generations, with music that still sounds fresh and relevant today. So, on March 11, BIRD, Annabel & The Grapevyne proudly present Montell Jordan. This is how we do it!